Consumer Awareness of Fast-Food Calorie Information in New York City After Implementation of a Menu Labeling Regulation
This article examines consumer awareness of calorie information at fast-food restaurant chains in New York City after the introduction of calorie labeling on menus and menu boards. Researchers found that awareness of calorie information increased from pre-enforcement to post-enforcement of the calorie labeling regulation (25% to 64%). Among customers who saw calorie information post-enforcement, 27% of customers said they use the information in making their purchase. The authors conclude that posting information on menu boards increases the number of people who see and use the information.
The New York City Department of Health and Mental Hygiene approved a regulation that requires that calorie information be posted on menu boards for restaurant chains with 15 or more stores nationally. This regulation went into effect in 2008. The regulation is intended to increase prominence of calorie information at … More
Restaurants are key venues for reducing sodium intake in the United States but little is known about consumer perceptions of sodium in restaurant foods. This study aimed to fill this gap by examining the accuracy of consumer estimates of sodium in restaurant meals. In 2013 and 2014, meal receipts and … More
This study will develop and evaluate ways to increase the impact of restaurant menu labeling among parents buying food for their children to address concerns that restaurant calorie labeling laws have not been as influential as they could be. The goals of this project are to emplore how parents respond … More