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Reducing Marketing of Breast Milk Substitute Substitutes to Mothers: Formal Privacy Protections, Voluntary Industry Action and Digital Marketing Industry Accountability

Despite the evidence that breastfeeding is best for infants, expectant mothers and families with infants are bombarded with marketing for breast milk substitutes (BMS) in ever more intrusive ways via digital marketing techniques. The goal of this study is to conduct legal analysis and develop preliminary policy recommendations under United States law on the potential More

Date: July 2019

Resource Type: Commissioned Research Project Summary

Focus Areas: Early Childhood Food Marketing