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Food and beverage marketing influences the diets and health of children and adolescents. In 2019, fast-food restaurants spent $5 billion in total advertising to children. Black and Hispanic youth are disproportionally targeted by unhealthy food and beverage advertising compared to their White peers. The foods and beverages most heavily marketed to youth are for unhealthy products, high in calories, sugar, fat, and/or sodium, that do not align with national recommendations for healthful diets. Research in this area examines how the elements of marketing—including product, price, placement, and promotion—influence the food and beverage preferences and choices of children and youth, as well as their weight status, and how such elements can be used to promote healthier eating.
Research & Publications See all
December 2024
Evidence to Support an Additional CACFP Meal Reimbursement for Family Childcare Home Providers
This policy brief provides evidence supporting the need for an increase in the number of reimbursable meals and snacks under the federal Child and Adult Care Food Program, also known as CACFP, from three to four per child daily. CACFP provides nutritious meals to nearly 625,000 children attending family childcare homes nationwide, primarily from lower-income More
December 2024
Estimating Young Children’s Exposure to Food and Beverage Marketing on Mobile Devices
Food and beverage marketing drives poor diet quality and obesity risk among children. However, it is unknown how much young children are exposed to digital food and beverage marketing on mobile devices like tablets and smartphones. The objective of this study was to estimate how frequently young children, who are particularly vulnerable to advertising, view More
November 2024
Experiences with COVID-19 economic relief measures among low-wage worker families: a qualitative study
This study aimed to understand experiences with COVID-19 economic relief measures among low-wage worker households with children during the COVID-19 pandemic. The study conducted semi-structured qualitative interviews from low-wage workers in households with children in two U.S. cities in 2022 (n = 40). The sample was recruited from a larger study which included survey measures More
November 2024
Understanding Family Financial and Emotional Well-being During the Pandemic
This study focuses on the COVID-19 pandemic-related experiences of non-Hispanic Black and Hispanic families with young children (birth to age 5) and low incomes. Families with low incomes were overrepresented among the unemployed populations in most U.S. metropolitan areas, and a higher percentage of non-Hispanic Black and Hispanic workers with low incomes were displaced for More