In King County, WA, food insecurity is pervasive among low-income children and inequitable by race, yet WIC utilization is also low. We propose to evaluate an innovative WIC mobile strategy to be implemented in 2020 to advance nutrition and food security equity. Mobile WIC teams will bring services to non-traditional community settings (e.g., food banks and shelters). Informed by client focus groups and piloted in 2019, this responds to client-identified needs–transportation support, food access, and housing, which have not been met by traditional implementation requiring clients to travel to WIC offices. We hypothesize that mobile WIC teams will facilitate access to and increase utilization of WIC education and food benefits, which will advance health equity by increasing food security and nutrition among clients who are disproportionately people of color. The study sample will be WIC eligible, low-income women and children in King County prior to and after implementation (>200,000 clients, 2017-2021).
Evaluating innovations to overcome barriers to equitable access to and use of federal Nutrition Program for Women, Infants, and Children benefits
Examining the Effects of Taxes and Warning Labels on Parents’ Purchases of Sugar-Sweetened Beverages Using a Choice Experiment
The purpose of this study is to conduct a discrete choice experiment to investigate whether warning labels on Sugar-Sweetened Beverages (SSBs) alter the effectiveness of a tax on SSBs, especially among parents who are Black, Latinx and lower income. The research team will conduct an online choice experiment with 2,700 … More
SHIFT: Testing Culturally Appropriate Messaging for Black Community to Limit Children’s Sugary-Beverage Intake and Increase Water Consumption
The project’s goal is to conduct a randomized, controlled trial to evaluate the impact of a culturally appropriate social behavior change communication campaign on sugar-sweetened beverage (SSB) and water consumption among black families with children aged 0-5 years. Specific aims include: (1) Deliver a culturally appropriate social behavior change communication … More
This study seeks to develop and test the impact of “nudges” in an online grocery store on purchases of fruit drinks and healthier substitutes among a sample of low-income parents of children ages 1-5 years. The goal of this project is to reduce fruit drink intake among low-income children, including … More