Examining Rewards-Based Incentives for Fruit and Vegetable Purchases by Lower-Income Families

Incentives that reward healthier food purchases and that provide reinforcement to the consumer have not been systematically and rigorously studied, particularly among lower-income populations. The aim of this study is to determine whether an incentive-based system increases healthier food purchasing practices by lower-income families. The study is a randomized controlled trial of 70 adult supermarket More

Assessing the Impact of Two California County Ordinances Banning Toys or Other Incentives with Unhealthful Menu Items for Kids

The advertising and marketing of unhealthful foods and beverages via cross-promotions and premiums, such as toys and other incentives, may contribute to the development of unhealthy eating patterns and obesity, particularly in children. Santa Clara and San Francisco Counties (Calif.) passed separate ordinances on May 21, 2010 and November 9, 2010, respectively, preventing restaurants from More

Assessing Changes in Regulations at Chicago Child-Care Facilities to Prevent Childhood Obesity

In the fall of 2009, the Chicago Board of Health will adopt changes to child-care regulations intended to improve nutrition standards, establish minimum time requirements for physical activity and set maximum time requirements for screentime. During a two-year voluntary phase-in period child-care providers will receive education and training to facilitate compliance. This study will evaluate More

Program Practices: An Investigation of Physical Activity and Healthy Eating Standards and Practices on Out-of-School-Time Programs

In the US, 6.5 million children attend out-of-school time (OST) programs annually, participating in roughly three hours per day of activities typically including homework, snack and gross motor play. The specific aims of this study are to: (1) build capacity for obesity prevention in OST by infusing rigorous science-based guidelines into the National Afterschool Association More

Providing Analysis and Recommendations for Safeguards on the Next Generation of TV Food Marketing Focused on Children and Youth

Powerful new forms of interactive television (ITV) advertising are being deployed in the US, reaching over 50 million homes by early 2010. Fast-food companies are among those marketers in the forefront of harnessing TV’s potential to deliver personalized and more engaging commercial messages. The introduction of ITV advertising in the US coincides with three upcoming More