Evaluating the Effectiveness of New Nutrition Standards for Competitive Foods and Beverages in Massachusetts Schools

In accordance with a Massachusetts school nutrition bill (105 CMR 225.000) passed in 2010, the Massachusetts Departments of Public Health and Elementary and Secondary Education have developed new nutrition standards for all competitive foods and beverages served in schools in the state. These standards will be the most comprehensive in the U.S. and most closely More

Does Competitive Food and Beverage Legislation Hurt Meal Participation or Revenues in High Schools?

Using a large representative sample of 56 California high schools, this study examined the influence of comprehensive food and beverage legislation on both school meal participation and revenue. Researchers found that a year after California’s legislation was implemented, participation in the free/reduced lunch program increased significantly, thus increasing total meal participation. There was a slight More

Influence of Competitive Food and Beverage Policies on Children’s Diets and Childhood Obesity. A Research Review

Competitive foods are foods and beverages that compete with school meal programs. They are sold through vending machines, a la carte cafeteria lines, school stores and other venues. Given that the foods and beverages available in schools have a significant impact on children’s diets and their weight, it is important to understand how competitive foods More

Observations of Drinking Water Access in School Food Service Areas Before Implementation of Federal and State School Water Policy, California, 2011

This article discusses the results of a study that examined the provision of water and student water consumption in food service areas (FSA) in a random sample of San Francisco, California Bay Area schools. Barriers to and strategies for implementing federal and state drinking water requirements were also examined. Researchers found that 14 of 24 More

Consumption of Sports Drinks by Children and Adolescents. A Research Review

Children’s and adolescents’ consumption of sports drinks is increasing. Given the already elevated levels of added sugar in the American diet and its detrimental impact on health, the increased consumption of sports drinks among youths in recent years is of growing concern for parents, health professionals, and public health advocates. This research review examines the More

Soda and Tobacco Industry Corporate Social Responsibility Campaigns: How Do They Compare?

This article examines prominent cases from corporate social responsibility (CSR) efforts by soda industry leaders PepsiCo and Coca-Cola and compares them with tobacco industry CSR campaigns. Researchers found that major soda manufacturers have recently employed elaborate, expensive, multinational CSR campaigns. The campaigns echo the tobacco industry’s use of CSR to focus responsibility on consumers rather More

The New Threat of Digital Marketing

This article provides an overview of the growing digital media and marketing landscape, focusing on four developments that are shaping marketing strategies and techniques: 1) the growth of interactive games and increasing sophistication of augmented realities and other immersive features of digital media; 2) the rapid explosion of social media and the emergence of marketing More

Differential Associations Between the Food Environment Near Schools and Childhood Overweight Across Race/Ethnicity, Gender, and Grade

This paper discusses the results of a study that tested whether the associations between franchised fast-food restaurants or convenience store density near schools and childhood overweight varied by race/ethnicity, sex, and grade. Using data for 926,018 racially/ethnically diverse children in fifth, seventh, or ninth grade in 6,362 public California schools, researchers documented four findings in More