This paper examines how young children interpret depictions of healthy foods (milk and apples) in television advertisements by McDonalds’s and Burger King aired from July 1, 2010 through June 30, 2011. A sample of 99 children ages 3 to 7 were shown two still images drawn from advertisements for healthy meals at McDonald’s and Burger More
The Water Works implementation guide can help interested individuals work with schools and community partners to increase access to free, high-quality drinking water sources in their schools. It provides a comprehensive description on how to start a school water program, including how to: 1) build a team and gather support for the program; 2) test More
This paper examines the impact of a rewards-based incentive program on fruits and vegetable purchases in a supermarket located in a predominately minority community in Philadelphia, Pa. Researchers conducted a four-phase prospective cohort study with randomized intervention and wait-listed control groups. Households in the intervention were provided a 50 percent rebate on fresh or frozen More
Little is known about school-based digital marketing and how to help schools comply with model policies given new competitive food standards. The specific aims of this study are to: 1) assess the different forms of digital food and beverage marketing that may occur in school settings; 2) assess whether school marketing environments in Portland, Maine, More
Some public health advocates and policymakers are proposing restrictions on the types of foods eligible for purchase with Supplemental Nutrition Assistance Program (SNAP) benefits, such as sugary drinks and food products with minimal nutritional value. To date, the U.S. Department of Agriculture (USDA) has rejected all such proposals due to lack of research on whether More
This paper examines the associations between the food and physical activity environment in schools and body mass index (BMI) for lower-income boys and girls when they were in the 8th grade during 2007. Analyzing secondary data from the nationally representative Early Childhood Longitudinal Study, Kindergarten Class of 1998-1999 (ECLS-K), researchers found that a number of More
While there has been considerable focus on the school environment in the context of childhood obesity, less is known about the environments around the school, particularly in low-income, urban neighborhoods. The purpose of this study was to assess students’ corner store and commuting habits before and after school in a low-income, urban environment. This was More
The primary aim of this project is to revise and update the content and format of the WellSAT (Wellness School Assessment Tool, www.wellsat.org), an online quantitative measure for evaluating the quality of school wellness policies. Originally launched in 2009, the website has had thousands of visitors across all 50 states, and is used by policy-makers, More
This study will take advantage of a unique natural experiment to evaluate the ways in which the home food environment modifies the effects of a new full-service supermarket on children’s diet in a low-resource, urban, African American neighborhood. The study has two specific aims: 1) to determine the effect of the new supermarket on children’s More
This article assesses the nutritional quality of foods that are advertised with familiar children’s characters. It also examines how frequently familiar characters are paired with health messages in these advertisement. A total of 577 food advertisements that were aired on the most popular broadcast and cable channels during 2011 were included in the study. Researchers More
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