Published: November 2018

ID #: 1107

Publisher: Healthy Eating Research

Authors: Fox TF, Corbett A, Better-for-You Foods Scientific Advisory Committee

See more related research

Share


Retailers and other organizations currently use a variety of nutrition standards and recommendations to guide consumers towards healthier, “Better for You”, options. This variety can be confusing to consumers. Healthy Eating Research convened a scientific advisory committee to review existing “Better-For-You” nutrition standards, and analyze their strengths and weaknesses. The scientific advisory committee developed a list of questions and criteria that can be used to evaluate “Better for You” nutrition standards. The resulting tool, Assessing High Quality Nutrition Standards (AHQNS), considers how closely standards align with the Dietary Guidelines for Americans. This report details the process used to review and evaluate “Better for You” nutrition standards, and the results from a preliminary implementation of this tool to review existing standards. It highlights the three standards that scored highest with this initial use, and explains why these standards scored the highest.

Related Research

April 2022

Food Marketing Practices of Major Online Grocery Retailers in the United States, 2019-2020

Food marketing influences consumers’ preferences for and selection of marketed products. Although a substantial body of research has described food-marketing practices in brick-and-mortar stores, no research has examined food marketing in online grocery retail despite its growing importance as a source of food-at-home purchases. This study aimed to develop and apply a coding instrument to More

March 2022

Kid Influencer Marketing: Gaps in Current Policies and Research

Most food advertisements that children see are for unhealthy foods and beverages. Paying “influencers”—online celebrities with large social media fan bases—to endorse or promote products on their social media accounts is a relatively new tool that companies use to market their products. Engaging kid influencers has the added bonus of reaching younger audiences. Kids may More

October 2021

Assessing the Public Health Impacts of the Children’s Food and Beverage Advertising Initiative

The Children’s Food and Beverage Advertising Initiative (CFBAI) is a voluntary industry initiative in which companies commit to featuring only foods meeting specific nutrition criteria in advertising directed primarily to children under age 12. New criteria that were announced in 2018 and went into effect in 2020 strengthened the nutrition standards and changed the criteria More