Issue Brief: Reining in Pester Power Food and Beverage Marketing

This legal issue brief focuses on “pester power” food and beverage marketing, in which young children are targeted by marketers in an effort to get them to encourage their parents to purchase products for them. In the brief, pester power marketing is analyzed under existing state consumer protection laws and two primary legal theories: (1) More

The Rationale Behind Small Food Store Interventions in Low-Income Urban Neighborhoods: Insights from New Orleans

This paper explores the rationale behind small store interventions by pulling together various studies in health, planning, and marketing literature and pilot work conducted in New Orleans. The authors discuss store and food availability in lower-income neighborhoods and how changing the foods available in stores can affect purchasing behavior, diet and the economics of local More

Report Card on Food-Marketing Policies: An Analysis of Food and Entertainment Company Policies Regarding Food and Beverage Marketing to Children

This 34-page report examines whether companies marketing food to children have adopted a policy on marketing to children, and if so, whether those policies are adequate in adhering to nutrition-based standards. Of the 128 companies assessed, only 32% had a policy for marketing food to children. Of the companies who did, none received a grade More

Examining the Effect of Providing Lower Income Black Adolescents with Caloric Information on their Sugar-Sweetened Beverage (SSB) Purchases

No prior interventions have focused exclusively on reducing purchases of sugar-sweetened beverages (SSBs) in real-world settings among black adolescents. Providing easily understandable caloric information may be a low-cost, sustainable strategy for lowering overall caloric intake. In this study, investigators will examine the effects of a store-based, environmental intervention targeting black adolescents in Baltimore City which More

Evaluating the New York City Calorie Labeling Regulation

The New York City Department of Health and Mental Hygiene approved a regulation that requires that calorie information be posted on menu boards for restaurant chains with 15 or more stores nationally. This regulation went into effect in 2008. The regulation is intended to increase prominence of calorie information at point-of-purchase to help consumers make More

Analyzing the Financial Impact of Selling Healthy Versus Unhealthy Foods on a Small Store in a Low-Income Neighborhood

To better understand how to improve healthy food access in low-income neighborhoods, the aim of this study is to examine financial incentives around selling specific types of food. Specifically, this research will: (a) analyze the financial benefits of selling healthy and unhealthy food items from the perspective of a small food store business in a More

Analyzing Food and Entertainment Companies’ Policies on Food Marketing to Children

The goal of this work is to provide an in-depth examination and comparison of industry efforts to self-regulate food and beverage marketing to children. More specifically, this macro-level analysis will: (a) analyze, compare, and contrast food and entertainment companies’ policies on food marketing to children with respect to their nutrition standards, media approaches covered, and More