Start Date: September 2021

ID #: CAS077

Organization: Rudd Center, University of Connecticut

Project Lead: Frances Fleming-Milici, PhD

See more related research

Share


The purpose of this study is to examine whether front-of-package (FOP) disclosures increase parents’ (of children ages 1-5) ability to accurately identify the amount of juice and the presence of added sugar and non-nutritive sweeteners (NNS) in children’s drinks (fruit drinks, flavored waters, 100% juice and diluted juice/water blends). The specific aims are: (1) develop and test alternative FOP disclosure language and format for clarity and ease-of-use; (2) test if the proposed FOP disclosure increases parents’ accuracy in identifying the presence of NNS and added sugar and the percent juice in children’s fruit drinks, flavored water, 100% juice and juice/water blends in different scenarios, including a) on unfamiliar and familiar products; and b) on packages with and without common claims; and (3) test if the proposed disclosure affects parents’ intent to purchase and perceived healthfulness of sweetened and unsweetened drinks.

Related Research

November 2023

Effects of a front-of-package disclosure on accuracy in assessing children’s drink ingredients: two randomised controlled experiments with US caregivers of young children

This study aimed to test the effects of a standardized front-of-package (FOP) disclosure statement (indicating added sugar, non-nutritive sweetener (NNS) and juice content) on accuracy in assessing ingredients and perceived healthfulness of children’s drinks. In two randomized controlled experiments, the same participants (six hundred and forty-eight U.S. caregivers of young children ages 1-5 years) viewed More

July 2024

Shared Perceptions on Upstream Factors that Influence Water and Sugar-Sweetened Beverage Consumption Among Hispanic Families in the Greater Washington, DC, Metro Area: Qualitative Results From Focus Group Discussions

The study aimed to describe how Hispanic parents currently living in the greater Washington, DC, metro area and born outside of the United States, perceived upstream factors that influenced their current beverage choice. Six qualitative focus groups were conducted in Spanish in 2021. The five key findings were: Growing up (in their countries of origin More

March 2024

Centering equity in FDA regulation: Front-of-package food label effects in Latino and limited English proficiency populations

This project aims to determine the front-of-package label design that is most effective at helping Latino consumers identify and choose healthier products. The project also aims to explore whether the benefits of front-of-package design differ by English proficiency. Participants will include 4,000 US adults of parental age (18-55 years old) who identify as Latino. Participants More