More and more chain restaurants and cafeterias are labeling menus to provide consumers with calorie and other information about standard menu items. This trend is driven by the adoption of menu labeling regulations and other policies by states, localities, and institutions as they seek to prevent and reduce obesity. This research review examines the recent evidence on consumers’ support for providing nutrition information at the point of purchase, awareness of nutritional information, purchase intentions, and actual purchases. It builds upon findings discussed in a Healthy Eating Research synthesis released in June 2009. Policy implications and future research needs are highlighted.
Age Groups: Adolescents (grades 9 to 12), Adults and Families, Elementary-age children (grades K to 5), Preschool-age children (ages 3 to 5), Young adolescents (grades 6 to 8)
Keywords: Fast food, Food formulation, Food outlet, In-store marketing, Menu Labeling, Point-of-decision prompts, Restaurant
Focus Area: Food Retail
Resource Type: Research Review
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