Age Group: Preschool-age children (ages 3 to 5)

Providing Analysis and Recommendations for Safeguards on the Next Generation of TV Food Marketing Focused on Children and Youth

By

Powerful new forms of interactive television (ITV) advertising are being deployed in the US, reaching over 50 million homes by early 2010. Fast-food companies are among those marketers in the forefront of harnessing TV’s potential to deliver personalized and more engaging commercial messages. The introduction of ITV advertising in the US coincides with three upcoming More

Preventing Obesity in the Child Care Setting: Evaluating State Regulations

By

This report evaluates states’ healthy eating and physical activity regulations for two types of child care facilities: child-care centers and child-care homes. To determine states’ performance, experts first compiled a list of top ten healthy eating and top ten physical activity regulations, then compared this list against existing child-care regulations for the 50 United States, More

A National Survey of Obesity Prevention Practices in Head Start

By

This article summarizes obesity prevention practices and environments within Head Start, the United States’ largest federally-funded early childhood education program. On the basis of survey data, researchers found that most Head Start programs report doing more to support healthy eating and gross motor activity than required by federal performance standards in these areas.

The Negative Impact of Sugar-Sweetened Beverages on Children’s Health. A Research Synthesis

By

Consumption of sugar-sweetened beverages (SSBs) by adolescents and children in the United States has been linked to less healthy diets, excessive caloric intake and weight gain, increased obesity rates, and associated adverse health effects, including increased rates of type 2 diabetes in adults. This research synthesis reviews evidence regarding the health effects of SSB consumption, More

Examining Marketing Approaches to Increasing Sales of Healthy Kids’ Menu Items in Quick-Service Restaurants

By

Through cooperation between the food service industry and public health, this project aims to improve nutritional quality of kids’ menus in fast food restaurants. This study will examine pooled sales data from 10 Taco Time restaurants showing items sold from the kids’ menu over three exposure periods: a 6-month baseline, a 3-month period following introduction More

Testing Modifications in Child-Care Settings to Promote Nutritional Quality in the Context of Food Insecurity

By

The combination of obesity amidst food insecurity presents unique challenges to improving nutrition and feeding policies in institutions serving children. The aim of this study is to evaluate child care nutrition and feeding policies designed to decrease excess caloric consumption in the context of food insecurity and obesity. In this project, three intervention strategies will More

Assessing Recommendations From a Study on Improving Nutrition in Licensed Child-Care Centers in California

By

Approximately 50% of preschool-aged children in California are enrolled in licensed child-care settings, primarily in day care centers. These children consume a significant portion of their daily nutrition in child-care centers. Previous research has indicated that centers participating in the Child and Adult Care Food Program (CACFP) served healthier foods than those not participating in More