Government and School Progress to Promote a Healthful Diet to American Children and Adolescents: A Comprehensive Review of the Available Evidence

In a 2005 report, “Food Marketing to Children and Youth: Threat or Opportunity?”, an Institute of Medicine (IOM) expert committee concluded that prevailing food and beverage marketing practices did not support a healthful diet and provided recommendations for diverse stakeholders to promote a healthful diet to children and adolescents. This paper reviews the available evidence More

Government Can Regulate Food Advertising to Children Because Cognitive Research Shows that it is Inherently Misleading

The childhood obesity epidemic has prompted calls for government restrictions on child-targeted advertisements for high-calorie, nutrient-poor foods. Food and entertainment industry groups have countered that the First Amendment prohibits such government regulation. This article draws on relevant court decisions and scientific research on children’s understanding of advertising to show that all advertising directed at children More

Analyzing the Legal Authority of State Attorneys General to Limit Unfair and Deceptive Digital Food Marketing to Children

Food marketing that employs computers and mobile devices to engage young people has exploded in recent years and can directly target and geo-locate children, often without parental knowledge. State Attorneys General (AGs) have authority to protect the public from Unfair and Deceptive Acts and Practices (UDAP). Digital marketing that bypasses parents and is designed to More

Issue Brief: Reining in Pester Power Food and Beverage Marketing

This legal issue brief focuses on “pester power” food and beverage marketing, in which young children are targeted by marketers in an effort to get them to encourage their parents to purchase products for them. In the brief, pester power marketing is analyzed under existing state consumer protection laws and two primary legal theories: (1) More

Major Findings from 50-State Survey of State Consumer Protection Law to Limit Junk Food Marketing to Children

This report summarizes findings from a 50-state survey of state consumer protection laws to identify key statutes that hold promise to protect children when they are the targets of marketing for unhealthy food and beverage marketing. The authors apply a consumer protection legal framework by dividing children’s food and beverage marketing into three categories: a) More

Examining the Effects of School Drinking-Water Policies and Practices on Student Consumption of Sugar-Sweetened Beverages in California

Few U.S. studies have investigated school drinking water access and policies and practices related to school drinking water. This project will investigate drinking water availability, policies and practices, and barriers to implementing programs and policies to improve drinking water access and intake in California public schools. If pending California state legislation to improve drinking water More

Planting the Seeds for Public Health: How the Farm Bill Can Help Farmers to Produce and Distribute Healthy Foods

Resulting from a detailed legal analysis of the 2008 Farm Bill, this report finds that lack of information about yields and prices for fruits and vegetables has undermined farmers’ ability to make them more widely available and accessible. The report highlights the barriers the agriculture community faces in providing access to healthy foods, and provides More

Providing Analysis and Recommendations for Safeguards on the Next Generation of TV Food Marketing Focused on Children and Youth

Powerful new forms of interactive television (ITV) advertising are being deployed in the US, reaching over 50 million homes by early 2010. Fast-food companies are among those marketers in the forefront of harnessing TV’s potential to deliver personalized and more engaging commercial messages. The introduction of ITV advertising in the US coincides with three upcoming More

Developing Planning and Policy Strategies to Improve Access to Healthy Foods Within North Carolina Tribal Communities

American Indian children endure disproportionately high obesity rates, yet few academic institutions have cultivated sustainable relationships with American Indian communities committed to improving food access. This project will: (1) apply community-based participatory research methodologies to build partnerships with the North Carolina Commission of Indian Affairs and North Carolina tribal communities to gain an understanding of More

Planning for Food Access: A National Scan and Evaluation of Local Comprehensive Planning and Zoning

Low-income, underserved communities are often plagued with unhealthy food environments. A community’s comprehensive plan directly influences urban design and land-use regulations, which affect neighborhood food availability. While some local governments are including food access goals and policies in their local plans, little is understood about the quality, specificity and comprehensiveness of these goals and policies. More