This pilot study was conducted to determine whether a supermarket double-dollar fruit and vegetable (F&V) incentive increases F&V purchases among low-income families. The study was carried out in a supermarket in a low-income rural Maine community. The participants were low-income and Supplemental Nutrition Assistance Program (SNAP) supermarket customers. The participants received a same-day coupon at checkout for half-off eligible fresh, frozen, or canned F&V over a 4-month period. The study found total weekly F&V spending increased in the intervention group compared to the control with the largest increase in spending for fresh F&V. Customers who were eligible for SNAP saw the greatest F&V spending increases. The study concluded that financial incentives for F&V are an effective strategy for food assistance programs to increase healthy purchases and improve dietary intake in low-income families.
Published: November 2017
ID #: CAS024
Journal: J Nutr Educ Behav
Authors: Polascek, M, Moran A, Thorndike A, Boulos R, Franckle R, Greene J, Blue D, Block J, Rimm E
Testing the Effectiveness of a Double-Dollar Incentive Program to Increase Purchases of Fruits and VegetablesCurrently there is much interest in incentivizing the purchase of healthier food items among lower-income populations. The purpose of this project is to pilot test a double-dollar incentive program traditionally used at farmers’ markets to increase purchases of fresh, frozen, and canned fruits and vegetables in a large grocery store retail setting (Hannaford). Approximately 400 More
Evaluating the impact of state-level economic-support policies on the nutritional health of kids and familiesTo address ongoing concerns of child poverty across the United States, states have introduced and modified family economic security policies related to the state minimum wage (MW) and state earned income tax credit (EITC). While poor nutritional health disproportionately impacts children who experience poverty, few studies have examined the potentially beneficial effects of state-level MW More