Childhood obesity is a major public health problem in the U.S. among racial and ethnic minorities, including among the growing Latino population in the U.S. One promising but understudied policy for addressing childhood obesity is requiring health warnings on the front of sugar-sweetened beverage (SSB) containers. Pictorial warnings in particular hold promise for overcoming language and literacy barriers. Our proposed project aims to design and evaluate pictorial health warnings on SSBs, with a long-term goal of informing policies that can improve diet, prevent obesity, and ultimately prevent type 2 diabetes and other cardiometabolic diseases among Latino children. The project will address three major gaps by developing pictorial health warnings on SSBs, focusing on Latino populations, and examining the impact of pictorial health warnings on SSB purchasing behavior in a real-world retail environment. Our study population includes Latino parents of children ages 2-12.
Developing and Evaluating the Effectiveness of Pictorial Health Warnings on Sugar-Sweetened Beverages to Overcome Language and Literacy Barriers
Examining the Effects of Taxes and Warning Labels on Parents’ Purchases of Sugar-Sweetened Beverages Using a Choice Experiment
The purpose of this study is to conduct a discrete choice experiment to investigate whether warning labels on Sugar-Sweetened Beverages (SSBs) alter the effectiveness of a tax on SSBs, especially among parents who are Black, Latinx and lower income. The research team will conduct an online choice experiment with 2,700 … More
SHIFT: Testing Culturally Appropriate Messaging for Black Community to Limit Children’s Sugary-Beverage Intake and Increase Water Consumption
The project’s goal is to conduct a randomized, controlled trial to evaluate the impact of a culturally appropriate social behavior change communication campaign on sugar-sweetened beverage (SSB) and water consumption among black families with children aged 0-5 years. Specific aims include: (1) Deliver a culturally appropriate social behavior change communication … More
This study seeks to develop and test the impact of “nudges” in an online grocery store on purchases of fruit drinks and healthier substitutes among a sample of low-income parents of children ages 1-5 years. The goal of this project is to reduce fruit drink intake among low-income children, including … More