Age Group: Preschool-age children (ages 3 to 5)

Studying Industry Self-Regulation of the Televised Advertising of Foods and Beverages to Children and its Impact on Nutritional Quality

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Research has established that children’s exposure to television ads for non-nutritious food products is a significant risk factor contributing to childhood obesity. The aim of this project is to continue an ongoing, independent evaluation of a food industry self-regulatory program known as the Children’s Food and Beverage Advertising Initiative (CFBAI). Key research questions include: 1) More

Obesity and Food Insecurity at the Same Table: How Head Start Programs Respond

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This paper describes the results of the first national study to describe Head Start program practices in three areas: assessing body mass index (BMI), addressing food insecurity, and determining children’s portion sizes. Researchers found that nearly all programs (99.5%) reported obtaining height and weight data, but not all calculated BMI or discussed height and weight More

Consumption of Sports Drinks by Children and Adolescents. A Research Review

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Children’s and adolescents’ consumption of sports drinks is increasing. Given the already elevated levels of added sugar in the American diet and its detrimental impact on health, the increased consumption of sports drinks among youths in recent years is of growing concern for parents, health professionals, and public health advocates. This research review examines the More

The New Threat of Digital Marketing

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This article provides an overview of the growing digital media and marketing landscape, focusing on four developments that are shaping marketing strategies and techniques: 1) the growth of interactive games and increasing sophistication of augmented realities and other immersive features of digital media; 2) the rapid explosion of social media and the emergence of marketing More

Participation in the Child and Adult Care Food Program is Associated with More Nutritious Foods and Beverages in Child Care

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This article discusses the results of a study that compared foods and beverages served to 2- to 5-year-olds by type of child-care site and participation in the federally-funded Child and Adult Care Food Program (CACFP). Results from a statewide survey of California child-care providers suggest that CACFP child-care sites in general, and Head Start centers More

Consumption of Sports Drinks by Children and Adolescents. An Issue Brief

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Children’s and adolescents’ consumption of sports drinks is increasing. Given the already elevated levels of added sugar in the American diet and its detrimental impact on health, the increased consumption of sports drinks among youths in recent years is of growing concern for parents, health professionals, and public health advocates. This research review examines the More

Providing Water With Meals is Not a Concern for Young Children: Summary of the Literature & Best Practice Recommendations

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Promoting water intake has been proposed in order to displace the intake of sugar-sweetened beverages, and new federal and California laws now require water availability in child-care settings. However, some child-care staff have voiced concerns that if young children are provided water with meals, they will fill up on the water and not consume enough More