Research & Publications | Healthy Eating Research

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Marketing of sugar-sweetened children’s drinks and parents’ misperceptions about benefits for young children

Despite expert recommendations, U.S. parents often serve sugar-sweetened children’s drinks, including sweetened fruit-flavored drinks and toddler milks, to young children. This qualitative research explored parents’ understanding of common marketing tactics used to promote these drinks and whether they mislead parents to believe the drinks are healthy and/or necessary for children. We conducted nine focus groups More

Date: February 2022

Resource Type: Journal Article

Focus Areas: Beverages Early Childhood

Front-of-package claims & imagery on fruit-flavored drinks and exposure by household demographics

Young children regularly consume sugary fruit drinks, in part because parents may falsely believe they are healthful due to front-of-package (FOP) claims and imagery. The goal of this study was to assess: 1) the prevalence of FOP claims/imagery on fruit-flavored beverages purchased by U.S. households with 0-5-year-olds, and 2) proportional differences in beverages purchased with More

Date: January 2022

Resource Type: Journal Article

Focus Areas: Beverages Early Childhood

Changing Policies and Practices to Implement Beverage Consensus Recommendations

In 2018, Healthy Eating Research (HER)—a national program of the Robert Wood Johnson Foundation (RWJF)—developed a national research agenda to reduce the consumption of sugar-sweetened beverages (SSB) and increase access to and consumption of safe drinking water among 0- to 5-year-olds. Through this process, it became clear that a lack of consistent recommendations for beverage More

Date: November 2021

Resource Type: Commissioned Research Project Summary

Focus Areas: Beverages Early Childhood

Promoting Responsive Bottle-Feeding Within WIC: Evaluation of a Policy, Systems, and Environmental Change Approach

Bottle-fed infants are at greater risk for overfeeding and rapid weight gain (RWG), so evidence-based strategies for promoting healthy bottle-feeding practices are needed. The aim of this study was to assess whether policy, systems, and environmental (PSE) strategies for promoting responsive bottle-feeding practices within the Special Supplemental Nutrition Program for Women, Infants, and Children (WIC) More

Date: June 2021

Resource Type: Journal Article

Focus Areas: Beverages Early Childhood Nutrition Policy & Programs

Examining the Effects of Taxes and Warning Labels on Parents’ Purchases of Sugar-Sweetened Beverages Using a Choice Experiment

The purpose of this study is to conduct a discrete choice experiment to investigate whether warning labels on Sugar-Sweetened Beverages (SSBs) alter the effectiveness of a tax on SSBs, especially among parents who are Black, Latinx and lower income. The research team will conduct an online choice experiment with 2,700 parents and caregivers of children More

Date: April 2021

Resource Type: Grant Summary

Focus Areas: Beverages Early Childhood Pricing & Economics

SHIFT: Testing Culturally Appropriate Messaging for Black Community to Limit Children’s Sugary-Beverage Intake and Increase Water Consumption

The project’s goal is to conduct a randomized, controlled trial to evaluate the impact of a culturally appropriate social behavior change communication campaign on sugar-sweetened beverage (SSB) and water consumption among black families with children aged 0-5 years. Specific aims include: (1) Deliver a culturally appropriate social behavior change communication campaign with messages delivered through More

Date: April 2021

Resource Type: Grant Summary

Focus Areas: Beverages Early Childhood

Using Online Food Retail ‘Nudges’ to Promote Healthier Beverage Intake among Low-Income Children

This study seeks to develop and test the impact of “nudges” in an online grocery store on purchases of fruit drinks and healthier substitutes among a sample of low-income parents of children ages 1-5 years. The goal of this project is to reduce fruit drink intake among low-income children, including those whose parents participate in More

Date: April 2021

Resource Type: Grant Summary

Focus Areas: Beverages Early Childhood Food Retail

Changes in Beverage Availability and Targeted Marketing Associated with the Philadelphia Beverage Tax

The goal of this study is to provide much needed scientific evidence about whether the Philadelphia beverage tax is associate with changes in beverage availability and targeted marketing, with a focus on drinks commonly consumed by children ages 0-5 and Black and Latinx households with young children. Specific aims include: (1) Compare changes in retail More

Date: April 2021

Resource Type: Grant Summary

Focus Areas: Beverages Early Childhood Food Marketing Food Retail

Developing Policy and Environmental Approaches to Sustain an Early Head Start Healthy Beverage Program Among Hispanic Families of Infants and Toddlers

The study uses a systems science approach to identify upstream strategies that can support sustained changes in the consumption of sugar-sweetened beverages and water in a low-income, predominantly Hispanic community. This research is designed to generate information crucial for the development of robust multilevel systems recommendations that are contextually and culturally appropriate. Specific aims include: More

Date: April 2021

Resource Type: Grant Summary

Focus Areas: Beverages Early Childhood

Understanding and increasing water availability and accessibility in family child care homes to improve young children’s water and sugary beverage intake

This study seeks to explore the barriers, facilitators, and feasible strategies to increase drinking water access, availability, and intake in family childcare homes (FCCH). Specific aims include: (1) Conduct provider focus groups to determine barriers and strategies to improve water access/intake in FCCH; (2) Conduct intervention pilot with 40 providers operating FCCH in low income More

Date: April 2021

Resource Type: Grant Summary

Focus Areas: Beverages Early Childhood