In 2007, Maine became the first state to pass legislation limiting the marketing of foods of minimal nutritional value (FMNV) in public schools. This article describes compliance with this legislation and the nature and extent of junk food marketing in a representative statewide sample of high schools in Maine. Researchers found that posters and signs for unhealthy foods and beverages appeared in 85 percent of Maine high schools after the law took effect. An average of 12 instances of noncompliant marketing was found per school. In only 15 percent of schools, both administrators interviewed–the principal and food service director–reported knowing about the ban on marketing of unhealthy foods and beverages. Administrators in 80 percent of schools reported wanting more help to meet the law’s requirements.
Examining Compliance with a Statewide Law Banning Junk Food and Beverage Marketing in Maine Schools
Maine’s Chapter 156, the first statewide law banning junk food and beverage marketing in schools, went into effect in September 2007. No statewide policies to restrict marketing in schools exist or have been studied, and little is known about how best to create and implement marketing policy change in schools. … More
Stories of Success: A Qualitative Examination of Contributors to Excellence in School Drinking Water Access
Drinking water instead of beverages with added sugar can help prevent obesity and cavities and promote overall health. Children spend much of their day in school, where they have variable access to drinking water. In 2010, federal and state law required California public schools to provide free potable water to … More
The Every Student Succeeds Act (ESSA) was signed into law on December 10, 2015, reauthorizing the Elementary and Secondary Education Act of 1965. ESSA created an opportunity to broaden accountability beyond traditional subjects, such as math, to potentially focus on health and wellness in schools. States could select health and … More