Stocking Characteristics and Perceived Increases in Sales Among Small Food Store Managers/Owners Associated with the Introduction of New Food Products Approved by the Special Supplemental Nutrition Program for Women, Infants, and Children

Published: September 2012

ID #: CAS001

Journal: Public Health Nutr

Authors: Ayala GX, Laska MN, Zenk SN, et al

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Implementation of the 2009 Special Supplemental Nutrition Program for Women, Infants, and Children (WIC) food package has implications for WIC-authorized store managers/owners who had to modify their stock to meet the demands of their WIC customers and to maintain their WIC authorization. This paper examines perceived sales, product selection, and stocking habits of small WIC-authorized food stores in eight major U.S. cities. Findings suggest that regardless of the type of supply mechanism used and the frequency with which the supply is received, the majority of store managers/owners perceived an increase in sales for these products.

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Age Group: Adults and Families

Race/Ethnicity: African American or Black, Asian, Latino(a) or Hispanic, Multi-racial/ethnic, White

States: California, Connecticut, Illinois, Louisiana, Maryland, Minnesota, Pennsylvania

Keywords: Community setting, Corner store, Food outlet, Fruits and vegetables, Grocery store, Neighborhood, Nutrition standards, Spanish language, Urban, Women, Infants, and Children (WIC)

Focus Areas: Food Access, Food Retail, Nutrition Policy & Programs

Resource Type: Journal Article

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